HEAD and Cervino Spa Forge a Partnership Until 2026

The never-ending season of Cervino Ski Paradise offers numerous opportunities for skiers and industry leaders alike. HEAD, a brand that integrates skiing and tennis in all its forms, immediately recognized these opportunities. With a shared vision alongside Cervino Spa, a two-year partnership has been established, lasting until 2026.

Two internationally renowned entities are coming together to embark on a journey that goes beyond mere advertising collaboration. HEAD and Cervino Spa share the same vision for growth, working together on initiatives aimed at skiers, visitors, and younger generations alike.

Cervino Spa, with its eleven-month-a-year lift and slope operations, has become a guarantee for skiing in every season. HEAD and the lift company will carry out joint projects.

Statements

Corrado Macciò, General Manager HEAD Italy:
"We are very honored and excited about this collaboration, which came about spontaneously after getting to know each other better and more deeply. Sharing the same values and the same passion for skiing and the mountains is the driving force and will guide us along a journey together. We hope it will be as long as possible to help both our realities grow."

Federico Maquignaz, President of Cervino Spa:
"We are pleased to have started this collaboration with such a well-known and important brand in winter sports and beyond. HEAD is a strategic partner for our ski area, allowing us to continue growing and increasing awareness of our resort by engaging visitors of all ages through dedicated activities."